Media astrologer

How did you end up in the media as an astrologer? It is a question I have been asked several times over the years. Since it is a nice story in itself and it might also help others who want to reach the media with their own expertise, I decided to devote a little blog to it.

Daarbij ben ik al vaker via mijn website benaderd door redactieleden van diverse TV -en radioprogramma’s dus een extra blogje vergroot in dit geval alleen nog maar meer mijn zichtbaarheid. Win win. ;-)

If you also want to reach the media with your own expertise, this is immediately the most important tip: show yourself!

  1. Build a comprehensive website that shows who you are and what you can do. The more comprehensive your website, the more relevant information, the more findable in Google.
  2. Pay a lot of attention to SEO here. Without SEO, you won't be found well on the keywords you want to be found on.
  3. Start a blog.
  4. Create a Google business page. This is easy to find in your region and links directly to your website.
  5. If you can, write a book and submit your manuscript to publishers with a fund suitable for you.
  6. Don't find a suitable publisher, don't give up. Publish your book in-house and spend a lot of time promoting it. Without promotion, no publicity, without publicity no sales.
  7. Write to anyone who might be interested in your expertise. Think of agencies, editors of TV programmes, magazines, newspapers, etc. Preferably addressed personally to the management or chief editors.

Good luck!

Tarot booklet written

My career as a media astrologer began in 2004 by writing a tarot booklet; The Tarot in Brief. This booklet came about because as a child I was already love to write was and at the age of 15 from my grandmother learned to read the tarot.

Because this little book became a bestseller by tarot standards, I decided to write a second book in 2006 entitled: Numerology and Tarot in a Snap. When this book, too, sold surprisingly well, my publisher asked if I could do the tarot calendar wanted to revise which could use a modern look after all these years.

Since I was now also running my own tarot practice, as well as regularly working on my website where I blogged and offered various consultations, courses and workshops, for years I only dealt with the cards, until one day he called me to ask if I also knew anything about Chinese astrology. He was in fact looking for an author who could write a vade mecum on the subject in language that everyone could understand.

Bingo!

My publisher had found his author for this. As a young girl I was already working on this out of pure interest, so I saw the offer to write a book about it alongside my publications on tarot as the crowning glory of my work.

 'Chinese astrology as a way of life' was published in 2010.

Chinese horoscope in the Telegraph

Due to the publication of the book on Chinese astrology, my name also appeared more often on the internet and in 2011 I was approached by the Telegraph to write the Chinese annual horoscope for 2012 for them. This was previously always written by an older gentleman but he quit so they were looking for a replacement.

Experts on Chinese astrology were quite hard to find at the time so they were happy to have come across my book on the internet. Whether I would do the Chinese horoscope for them from now on.

Of course!

En toen, nadat sinds 2012 drie jaar achtereen mijn Chinese horoscoop in de Telegraaf had mogen staan, kreeg ik in 2015 plotseling een mailtje van de hoofdredactrice met de vraag of ik ook verstand had van westerse astrologie. Telegraaf was namelijk bezig een nieuw platform op te zetten waarbij ze graag ‘alles onder één dak’ wilden hebben.

For now, all daily and weekly horoscopes, the horoscopes for the specials and the Chinese annual horoscope were supplied by different suppliers, which they would like to see changed for the sake of clarity. Whether I was interested in supplying the house astrologer of WOMAN/Telegraph to become.

Hiermee kwam een meisjesdroom uit.

Because yes, coincidentally, I had indeed also understands western astrology.

Telegraph home astrologer

From then on, I wrote all the horoscopes for VROUW/Telegraaf and, as a brand new 'media astrologer' cum copywriter, I also started my own company Open Card Productions. 

Whereas for a long time I only wrote for the Telegraph and occasionally for ParaVisie, I increasingly dared to include myself at other companies introducing myself, which also increasingly brought me new assignments. After all, if you don't show yourself, people don't know you exist either.

The fact that people now knew my name from the Telegraph obviously helped me enormously in this regard.

Eventually, I had to look for new clients less and less often myself and was increasingly approached by myself, asking if I could write an article or wanted to write horoscope. In addition, the requests for interviews were also trickling in more and more, and I was regularly asked to collaborate on TV programmes in front of or behind the scenes.

Hoewel ik het liefst achter de schermen werk en tot nu toe het overgrote deel van de uitnodigingen heb afgeslagen, is het toch wel heel leuk dat ze me via mijn website wisten (en nog steeds weten) te vinden.

Companies I have had the pleasure of working with so far, and in some cases continue to do so, include :

VROUW; Telegraaf; &C; VOL Magazine; Cosmopolitan; Porterenee; Beau Monde; Elegance; Linda Meiden; Kek Mama; Panorama; Tattoo Planet Magazine; Flair; Fumée, etc.

Hopefully I can add your name to this list soon too? For a fun new assignment I always make time, of course.

 

Contact can be made via the contact form on this website or via e-mail: info@nathalie-kriek.nl

 

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